Amadeus Discover: An unrivalled range of activities
A multi-supplier approach
Amadeus Discover makes it easy for tour operators to sell the widest range of experiences to travelers – with products such as tours, tickets, shows, outdoor activities, restaurants and much more. We see that the tours and activities sector is one of the most fragmented, which led us to create the Amadeus Discover platform to bring together a wide choice of activities in one place.
There are millions of content providers and hundreds of third-party booking management systems. With a single API integration, you have access to one of the world’s largest and richest catalogs of experience content through Amadeus Discover.
Catalog insights
Top types of experiences
From iconic sites to hidden gems, adrenaline-packed adventures to relaxing getaways, cultural dives to family fun, we’ve got it all in one place.
Content quality
- Unique data model: As an aggregator, each supplier has its own data model. Our initial task upon receiving their activities is to align the data under a unified model to distribute the various catalogs in a consistent format.
- Add taxonomy: The taxonomy serves as our classification system to categorize each product (e.g., tour, museum, transfer, water activities). It also includes the recommendation taxonomy used by our recommendation engine (risk level, trip context, traveler type, season).
- Deduplication and clustering: Utilizing a machine learning algorithm, we can group activities to enable deduplication and/or offer a variety of activities in recommendations.
- Translation: Currently available in Italian, Portuguese, and Chinese, but can be expanded to other languages easily.
- Identify low-quality activities: This involves both hard-coded rules and AI-based methods (coming soon).
- Regarding pictures, identifying the best images but also providing recommendations based on images (coming soon).